With 2.6 Million Subscribers & 400 Million Views Pre-Debut, Babymonster Attracts Unprecedented Global Attention
The members of YG's new girl group, Babymonster, have been finalized, marking the birth of a global hot rookie attracting high international fan interest even before their official debut.
Babymonster, YG Entertainment's first girl group in nearly seven years since BLACKPINK, has firmly established its seven-member lineup for debut after about five months of teasers and final evaluations since the group's first teaser was unveiled on January 1.
Composed of multinational members from Korea (Ahyun, Haram, Rora), Thailand (Pharita, Chiquita), and Japan (Ruka, Asa), Babymonster is a team of seven top-notch members who have undergone professional training for the past four years after beating thousands in YG auditions. They're making waves as a versatile 'all-rounder' group excelling in vocals, rap, performance, and visuals.
Babymonster's impressive feats as trainees, breaking new K-pop records without even debuting, have drawn global attention, especially given their status as BLACKPINK's younger sibling group. True to BLACKPINK's title as 'YouTube Queens,' Babymonster has also been making significant strides, amassing an overwhelming number of subscribers and cumulative views on their YouTube channel, proving their appeal to international music fans.
Launched on December 28 last year, Babymonster's official YouTube channel hit 1 million subscribers in a mere 52 days, heralding their immense popularity with just introductory videos and performances of the seven members. And recently, they broke another K-pop girl group record by reaching 2 million subscribers in 129 days. Following the final member confirmation and the release of their pre-debut song 'DREAM,' their subscription rate has surged even further, standing at 2.76 million as of today, with content views surpassing 400 million.
Renowned international media outlets are shining a spotlight on Babymonster. Billboard, the American music specialist publication, designated them as 'K-Pop Artists to Watch' and predicted they would "bring a new wave to the K-pop genre". Notably, global pop star Charlie Puth praised Ahyun's cover of 'Dangerously,' expressing his admiration with a succinct "I loved it."
Babymonster, meticulously prepared by YG with a multicultural lineup to target the global market, is already feeling the heat from their international fans. Anticipation is high for how Babymonster, expected to transform not only the Korean music industry but also the global music landscape, will shine after their official debut.
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