IU's New Song 'Love wins all' Sweeps Music Charts Globally, Proves her 'Midus Touch'
Singer IU has made a triumphant return with her pre-release track 'Love wins all', securing the top spot on major music charts and reaffirming her status as the trusted 'Queen of Digital Music'.
Released at 6 PM on January 24th, 'Love wins all' immediately climbed to number one on Melon TOP100, HOT100, Genie, and Bugs online real-time music charts (as of 7:45 AM on January 25th), receiving an overwhelming response. Particularly, reaching number one on Melon TOP100 within an hour of its release is the fastest for a female artist since the chart's reformation in August 2021.
Internationally, 'Love wins all' has sparked explosive interest. The song topped the iTunes Top Songs charts in 23 regions worldwide, including Bahrain, Brunei Darussalam, Cambodia, Cape Verde, Czech Republic, Finland, Honduras, Hong Kong, Indonesia, Kazakhstan, Macau, Malaysia, Malta, Moldova, Mongolia, the Philippines, Saudi Arabia, Singapore, Sri Lanka, Taiwan, Thailand, the United Arab Emirates, and Uzbekistan.
'Love wins all' is a ballad song with a minimal and vintage piano intro, leading to a climactic outro. It continues IU's legacy of impactful ballads like 'Secret', 'To My Name', 'Love Poem', and 'The Sea of the Child and I'. The song escalates to an almost battle-like vocal intensity towards the end, accompanied by an instrumental arrangement reminiscent of a grand symphony.
The song's 6/8 time signature rhythm, layered with harmonious themes, and the encompassing strings add depth and breadth to the overall sound. IU's nuanced vocal technique and wide-ranging melodies build to a crescendo, immersing listeners completely by the end of the song.
On the night of January 23rd to 24th, the music video for 'Love wins all' was released on IU's official YouTube channel. The video, featuring performances by IU and BTS's V and directed by Eom Tae-hwa, has captivated fans and music listeners, leading to repeated viewings. The YouTube views have surpassed 15.75 million, placing it at the top of the trending videos.
In addition to releasing 'Love wins all', IU is set to embark on the [2024 IU H.E.R. World Tour Concert], starting on March 2nd at the KSPO Dome in Seoul. She will visit a total of 18 cities to meet her fans, both in Korea and internationally.
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